SQL Learning Course
A series of video-led courses with practical, hands-on, real-world examples to build a solid foundation in SQL and boost people's confidence in working with data.
Meet our product
Approach & design
Our goal was to enhance the appeal of foundational data analytics learning and give that premium-quality feel to a free course.
Once people took the course we could build a solid bedrock of trust in top-of-funnel audiences. And with that, guarantee micro-conversions that would lead to an increase in our Open Enrollment numbers.
Moodboard
Visual identity
The jade-green hue connects back to the green accent color seen in cathode ray tube monitors. A nod to the thriving age of technological evolution.
Through subtle gradients and concentric waves, we present a sleek and professional visual identity that pushes away the institutional and stale UI/UX often seen in comp-sci programs.
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Icons
To create a pleasant contrast with the other visual elements, we used the standard monoline icons we were developing for our brand evolution.
Selected Works
BalchérosLiquor label and Brand
Zine Pelos en la LenguaBranding & Editorial
Free Learning ResourcesProject type
Lighthouse Labs - 10 Year Anniversary LogoLogo Design